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The Sign Lawyers -- Law Offices of Jeffrey L. Aran
1-888/SIGNLAW
POB 22833
Sacramento, CA 95822
916/395-6000
jaranatty@aol.com

Sign Attorneys and Consultants

Jeff Aran -

  • Legislative counsel to California Sign Association and Sign Users Council since 1991. CSA General Counsel since 2004. Director of Government Affairs since 2001.
  • Private attorney practicing zoning, land use, trademark, administrative, real estate, sign and business law; regularly appearing before state and local government agencies, including Caltrans, design review boards, planning commissions, scenic highway committees, contractor licensing board
  • Judge Pro Tem, Sacramento Superior Court, Small Claims Division, since 1994
  • Amicus counsel on behalf of the Business Identity Council of America and Sign Users Council of California in Blockbuster Videos v. City of Tempe (trademark protection case)
  • Representation of numerous national companies on sign matters throughout the nation, including U-Haul, Wells Fargo, K-Mart, Ross
  • Co-author "Economic Value of On-Premise Signage" study with the University of San Diego School of Business
  • Seminars:
"Trademarks and Social Media," California Sign Association, 2019

"Independent Sign Contractor or Employee?" California Sign Assn (2015)

"Planning for Sign Code Success," American Planning Assn (2012, 2013, 2014)

"Signs of a Successful Downtown," Cal League of Cities Conference, San Francisco (2011), Calif Downtown Assn convention, Sacramento (2010)

"LED Signs: The Future is Now," American Planning Association, Cal Chapter conference, Santa Barbara (2011)

"Legal Roundtable," California Sign Association Expo, Long Beach (2011)

"You Can Fight City Hall," Western States Sign Conference, San Diego (2010)

"Sign Law 101," California State Bar Convention, Monterey (2008)

"Using Mechanics Liens to Protect the Bottom Line," International Sign Association Convention, Las Vegas (2005), San Diego (2006)

"Title 24 Regulatory Update," California Sign Association Convention, Palm Desert, 2005

"Sales and Subcontractor Agreements," International Sign Assn Convention, Las Vegas, 2002, 2003, 2005

Business Communications, Instructor, California State University, Sacramento, Part-time faculty, School of Business, 1989-1993 (Business writing, crisis communications, PR)

Real Property Law, Instructor, Lincoln Law School Paralegal Program; National University; MTI Western School of Procedural Law; 1989-92

"Economic Value of On-Premise Signage," Identity Conference, Oct 1997, Scottsdale; International Sign Association Convention, Orlando, April 1998


Robert Aran - Now retired, with over 40 years experience representing the sign industry and its customers, California Sign Association (formerly CESA), the Sign Users Counsel and numerous businesses. CSA General Counsel since 1972-2003. Experienced trial attorney. Frequent appearances before cities and counties. Listed in Who's Who of American Lawyers. Trial Counsel in Denny's v. Agoura Hills. Amicus Counsel in Blockbuster v. City of Tempe. Guest speaker/presenter Identity Conference 1995 and myriad ISA and CESA conventions. Consultant to American Bar Association publication on the impact of the First Amendment on local government. Consultant to American Planning Association, Signage Foundation and University of California. Author of substantially all of California's on-premise sign laws (Business & Professions Code Section 5490, et seq). Former chairman of the executive committee of the Public Law Section of the California State Bar.


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